Commercial for BETSAFE

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commercial for BETSAFE

We are looking for a beautiful woman who has a commanding presence.
Please read the fees carefully.

Fee: see below

AN AIRBORNE CAMERA FLIES IN TOWARDS A HUGE BEAUTIFULLY LIT
FOOTBALL STADIUM AT NIGHT. WE BRIEFLY HEAR A TV-ANNOUNCER AS THE
SOUND OF THE SPECTATORS ALMOST DROWNS HIS VOICE.

TV ANN.: It’s a beautiful night for football…

WE CUT TO AN OUTSIDE SHOT OF THE STADIUM. A FANCY LOOKING BENTLY
STOPS OUTSIDE. A COOL LOOKING WOMAN EXITS THE CAR WITH A BOTTLE OF
CHAMPAGNE IN HER HAND. WE HAVE NOT YET SEEN HER FACE. CUT TO A
HALLWAY INSIDE THE STADIUM. WE CAN HEAR THE MUFFLED, EXCITING
SOUND OF THE SPECTATORS OUTSIDE. WE FOLLOW OUR HERO AS SHE
APPROACHES THE ENTRANCE OF A VIP-SKYBOX. A LARGE BOUNCER NODS
RESPECTFULLY AT HER AS SHE ENTERS THE SKYBOX. ANOTHER TAKES HER
COAT WHILE SHE’S WALKING.

THERE IS AN EXCITED ATMOSPHERE AND THE MOOD IS HIGH. THINK
“HEINEKEN: THE ENTRANCE”. THE LOUNGE IS FULL OF PEOPLE THAT SEEM
TO HAVE A GOOD AMOUNT OF MONEY.

SHE WALKS THROUGH THE ROOM LIKE SHE OWNS THE PLACE. EVERYONE
WANTS TO GREET HER ON THE WAY.

SHE EXCHANGES SMILES AND SHORT HANDSHAKES WITH SOME AND PATS
SOME OTHER ON THE SHOULDER AS SHE TRAVELS EFFORTLESSLY THROUGH

THE ROOM. HER POLITE WAYS AND PEOPLES REACTIONS TO HER TELL US
THAT SHE IS THE HOST OF THE PARTY. EXCITEMENT IS RISING IN THE
LOUNGE.

WE CUT TO THE PITCH WHERE THE HOME TEAM IS ATTACKING.

TV ANN.: …is on the attack!

CUT BACK TO THE VIP-BOX. PEOPLE ARE STANDING UP AND THE SOUND
LEVEL IS ALMOST EXPLOSIVE AS SOME ARE CHEERING THE HOME TEAM,

SOME HAVE A MORE WORRIED EXPRESSION. THE HOME TEAM SCORES. SOME
ARE CHEERING AND SOME ARE BITING THEIR FISTS AND PULLING THEIR
HAIR. SUDDENLY EVERYTHING FREEZES. SHE TURNS TO SPEAK INTO THE
CAMERA FOR THE FIRST TIME.

HERO: You know. Betting… It’s actually quite simple.

THE CAMERA UNHOOKS AND MOVES TOWARDS HER. EVERYTHING ELSE IS
FROZEN. THE GUYS WITH THEIR DISAPPOINTED EXPRESSIONS HAVE THEIR
EYES FIXED ON THE PITCH.

HERO: When you lose, we win.

SHE PATS ONE OF THE GUYS ON THE SHOULDER AND WALKS AWAY. AT THE
TABLE NEXT TO THEM WE SEE A DAN BILZERIAN TYPE OF GUY FROZEN IN A
CHEERING POWER-POSE. A WAITRESS IS POURING UP CHAMPAGNE FROM A
CHAMPAGNE BOTTLE. OUR HERO PICKS UP A GLASS AND RAISES ONE
EYEBROW IN AN AMUSED WAY TOWARDS THE WINNER.

HERO: When you win, we probably still win – in the long run.

THE SCENE IS UNFROZEN AGAIN. WE CUT TO ANOTHER PLAYER LOOKING AT
STATISTICS IN AN IPAD. SHE PUTS HER GLASS DOWN BY HIS CHAIR JUST AS
HE’S PRESSING “BET”.

HERO: I just need to get you into thinking you can beat us the next time…

WE SEE A DROP OF SWEAT DRIPPING FROM HIS FOREHEAD. THE EXCITEMENT
IS RISING AGAIN. SOMETHING APPEARS TO BE HAPPENING. SHE IS STANDING
BY THE WINDOW FACING INTO THE STADIUM. EVERYONE IS CHEERING
LOOKING AT THE GAME. SHE TURNS AND FACES THE CAMERA. OUR HERO
MAKES AIR QUOTES WHILE SAYING THE WORDS:

HERO: A “sure thing”.

HERO: Odds are you don’t have what it takes to beat us..

THE CLIENT WHO JUST SET UP A BET, PULLS HIS HAIR IN FRUSTRATION AS
THE HOME TEAM HITS THE CROSS BAR. OUR HERO TURNS TO THE CAMERA
WITH A SLY SMILE AND A TWINKLE IN THE EYE:

HERO: But go ahead and prove us wrong.

SIGN: [Insert any type of sportsbook offer here]

END CARD: Betsafe.com, In it to win it

Seeking:

HERO WOMAN: 36 – 45.
We want somone who looks and acts like they were born with it. The epitome
of success in teh shape of a woman – in a world normally domintated by men.

She is beautiful, not that she nees to be attractive to those men – but
because she is successful in every single aspect of her life. She won’t just
take your money at the poker table – she’ll run a faster marathon than you.

She’s someone that can deliver the lines with confidence bordering on
arrogance, yet retain likeability. Showing jsut a hing of flaws, but always
learning through her faliures and coming through stronger. she fought her
way to where she is.

She is smartier than us, Wealthier than us. More successful than us. She is
cool,sassy, sophisticated yet relaxed and stylish lady who has a twinkle
about her. Refs are : Janet Mcteer, Gina Torres as Jessic Pearson in Suits,
Juliana Marguiles in Good wife.

Fee: Shoot hours: 10 + 1 hour shoot days to be charged at straight
days.
Overtime: Overtime to be charged after 11 hours as per above.
Night shoot: 1 night shoot (tbc) to be charged at double basic hourly rate.
Films: 1. Casino – Something to Keep You Smiling (30”)
2. Sport – Prove Us Wrong (30”)
3. Sport/Casino – Still Here (20”)
4. Sport /Casino – Earnings (10/15”)
5. Sport/Casino – Double or Nothing (10/15”)
6. Break Bumper – Hej Förlorare (3 languages SE/DK/NO) (10”)
7. Break Bumper – Your Losses (10”)
8. Manifesto Spot (90”) (ONLINE USE ONLY)
Edit Versions: i) Break Bumper – Hej Förlorare (3 languages SE/DK/NO) (cut
down 5”)
ii) Break Bumper – Your Losses (cut down 5”)
Film Media: TV, Web Banners, Own Media channels (e.g. Twitter, Facebook,
website)
+ Option for 2 years on Web TV Shows
Film Territories: UK, Norway, Sweden, Denmark, Finland, Poland.
Germany, Canada, Latvia for Banners only.
Germany, Canada, Latvia for Web TV Show option only.
Film Duration: 18 months + 1 year Option
Film Exclusivity: All betting brands
Stills Media: Own Media channels (e.g. Twitter, Facebook, website) and
banners.
Stills Territories: UK, Norway, Sweden, Denmark, Finland,
Stills Media: Own Media channels (e.g. Twitter, Facebook, website) and
banners.
Stills Territories: UK, Norway, Sweden, Denmark, Finland, Poland, Germany,
Canada,
Latvia
Stills Duration: 18 months + 1 year Option
BSF: £300 (per shoot and still shoot day) + 20% Agency fee
Buyout: £15,000 (including film and still usage)+ 20% Agency fee

Other notes: Artiste must have at least 6 months left on their passport, 2
free passport
pages and be available to obtain a South African work authorisation at the
embassy beforehand (5 – 7 working days).

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