casting a commercial for a WELL KNOWN TEA BRAND

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Casting an amazing cinematic spot for a well known slightly
upmarket tea brand. Both roles have one line to say. Overall we think it’s
key that when it’s said it’s got a memorable twang to it. By memorable
twang, this might be their accent or subtle nuance in their delivery.

We’re open to regional accents. In our heads the dad is northern but
we don’t want to rule out people who aren’t northern if they’re great.

What’s important is that the delivery isn’t over egged. This isn’t a
moment of realisation or a sudden jolt to the senses. This is a subtle quiet
moment to themselves.

The line of dialog they deliver is crucial in nailing the tone of the
spot, keeping the audience with us and making them laugh.

It’s vital we believe our people. It’s imperative we AVOID the usual
kinds of people we see in adverts, NO bright white teeth with super cheesy
smiles -which I am sure are not your clients anyway. WE NEED REAL LOOKING
CAST WHO CAN GIVE US THE NATURAL, NUANCED PERFORMANCES THAT ARE ESSENTIAL TO MAKING THIS CAMPAIGN TICK

These are British ads for a British audience, so we need to make sure
your suggestions are believable as such.

PLEASE SUGGEST BY 2PM TODAY FRIDAY 4TH AUGUST

PLEASE ENSURE YOUR SUGGESTIONS ARE AROUND FOR CASTING AND SHOOT DATE –
AND THAT THEY HAVE A VALID UP TO DATE PASSPORT – WITH AT LEASTS 6 MONTHS
LEFT ON IT

Casting: Wednesday 9th August @ Newman Studios.

Shoot: 17TH AUG TRAVEL TO BULGARIA MORNING. FITTING IN
AFTERNOON
18TH AUG SHOOT
19TH AUG RETURN TO UK

Fee: £300 bsf
Buyout: £5000
Buyout fee to cover: 12 months usage on all forms of broadcast
television in UK/Eire
12 months Internet, all forms of PR, Road shows & Trade events.
Additional Fees: Casting recalls – £50 per recall
Wardrobe calls – £50 for up to 2 hours
Travel at 50% of the BSF
Applicable to all artists – use on client/agency/business related
client and agency websites and their social channels for historical PR
purposes, education & training purposes, social media sites and entry to
worldwide festivals/competitions in perpetuity. Use of stills taken from the
commercial plus stills taken on set may be used for PR purposes (non-paid
for advertising space).
NB: The artist is being engaged on a self-employed basis and will be
responsible for their own income tax / national insurance contributions as a
self-employed person.(Jan2015)

NB: PLEASE ENSURE ALL ARTISTS HAVE AT LEAST 6 MONTHS ON THEIR PASSPORT

Seeking:

WOMAN:  MID 30S. PROFESSIONAL. NO KIDS. SHE CONSIDERS
HERSELF TO BE CREATIVE AND INTERESTED IN FOOD, CULTURE, TRAVEL, NATURE AND ART.

PLEASE SEE REF PICS

https://www.dropbox.com/s/l3xlguwc9m0zcgw/tea.bmp?dl=0

https://www.dropbox.com/s/y6pyw7tt1hyes16/tea2.bmp?dl=0

https://www.dropbox.com/s/sxbp20rm20unid1/tea3.bmp?dl=0

MAN: HE’S A DAD. TWO KIDS. SO PROBABLY EARLY 40’S. NOT A
MODEL DAD. KIND OF PERSON WE WARM TO. NORMAL. DOING HIS BEST. BIT SCRUFFY
MAYBE.

OPEN TO REGIONAL ACCENTS – PERHAPS NORTHERN BUT THIS IS NOT A
PRE-REQUISITE

https://www.dropbox.com/s/leftvumx5w38su6/tea4.bmp?dl=0

https://www.dropbox.com/s/balc8iu2goxp9k5/tea5.bmp?dl=0

NB: PLEASE ENSURE ALL ARTISTS HAVE AT LEAST 6 MONTHS ON THEIR
PASSPORT

 

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